Product Designer · Strategic Ideator · Multimedia Creator
Alina Zhang
San Francisco-based product designer who knows how to take an idea all the way. I craft human-centered experiences that are functional, delightful, and attuned. 2+ years designing B2C experiences that are rooted in wellness, inspired by play.
Zepp Health
2026 | Launched
Training Calendar Redesign
Led end-to-end design of an internal calendar system that enables workout planning, historical tracking, and performance insights for ~36M MAU across the world.
B2C | Health & Fitness | Mobile Smartwatch Ecosystem
Sorta AI
2025
Home Decluttering App
Developed core user flows, brand imagery, and product strategy for image recognition-based AI home decluttering tool, achieving 90% retention rate among 20+ beta users.
B2C | Health & Wellness | Sustainability
Google X
2024
Wellness App + Device Pair
Led industrial and UI/UX design for AI-driven wellness device + app, addressing anxiety through tamagotchi inspired e-pet companion with 75% adoption rate among 20+ beta users.
B2C | Health & Wellness | AI Wearables
Viral Vision - TikTok Shop
2025 | Launched
Brand Identity + Web Design
Designed Viral Vision’s brand identity and website from the ground up, enabling the $5M+ GMV TikTok Shop agency to scale its presence across TikTok's creator-brand-consumer ecosystem.
B2B2C | Responsive Web | Social Media Agency